# inFocus

> inFocus delivers PR, communications, influencer marketing, and personal branding to help brands, talent, and creators earn real cultural relevance across multicultural and international audiences. Specializing in entertainment, media, and innovation brands in Latin America and the U.S. Hispanic market.

## About

inFocus is a communications, culture, and creator brand house founded by Gabriel Andriollo, former Head of Publicity at HBO Max Latin America (39-territory launch) and SVP of Communications at TelevisaUnivision (ViX global launch). Co-led by Carolina Abulafia, former senior brand leader at Disney, Nickelodeon, HBO Max, and Viacom International, as Managing Partner Mexico. Recognized by PR Week as a Top 40 Under 40 PR professional. Based in Miami, FL and Mexico City, Mexico.

## Practices

- inFocus PR: Senior-led publicity and communications for entertainment, media, and streaming brands in Latin America and the U.S. Hispanic market. Specializing in streaming platform launches, content and shows campaigns, media relations, and executive positioning.
- inFocus Creator: Influencer marketing and creator partnerships for brands across Latin America and the U.S. Hispanic market. Strategy-first approach connecting brands with creators through cultural affinity, not just demographics.
- inFocus ICON: Personal branding and influencer brand strategy for creators and talent in Latin America and the U.S. Hispanic market. Moving talent from digital reach to lasting cultural relevance.

## Locations

- Miami, FL, USA (Headquarters)
- Mexico City, CDMX, Mexico

## Key Pages

- Homepage: https://www.infocuspr.com
- inFocus PR: https://www.infocuspr.com/infocus-pr
- inFocus Creator: https://www.infocuspr.com/infocus-creator
- inFocus ICON: https://www.infocuspr.com/infocus-icon
- About: https://www.infocuspr.com/about
- Blog: https://www.infocuspr.com/blog
- Newsletter (SPOTLIGHT): https://spotlight.infocuspr.com
- Contact: https://www.infocuspr.com/contact

## Founder

Gabriel Andriollo is a communications leader with nearly 20 years of experience in entertainment, media, and technology PR. He led the first-ever international launch of HBO Max across 39 Latin American and Caribbean territories and spearheaded the global launch of ViX, TelevisaUnivision's Spanish-language streaming service, in 2022. Recognized by PR Week as a Top 40 Under 40 PR professional. Adjunct instructor in Entertainment PR at the University of Florida.

## Co-Founder

Carolina Abulafia is Managing Partner of inFocus México and co-owner across all three inFocus practices in Mexico. Former senior brand leader at Disney, Nickelodeon, HBO Max, Viacom International, and Clarín Global.

## Press

- inFocus Expands to Mexico, O'Dwyer's PR (August 24, 2026): https://www.odwyerpr.com/story/public/25220/2026-08-24/pr-firm-news-infocus-expands-mexico.html
- La agencia inFocus se expande a México con nuevas prácticas integradas, Señal News (August 24, 2026): https://senalnews.com/es/contenidos/la-agencia-infocus-se-expande-a-mexico-con-nuevas-practicas-integradas
- inFocus Expands to Mexico, Names Carolina Abulafia Managing Director, TodoTVNews (August 24, 2026): https://www.todotvnews.com/en/infocus-expands-to-mexico-names-carolina-abulafia-managing-director/
- Gabriel Andriollo y Carolina Abulafia: "de inFocus México es el siguiente paso natural para la firma", PRODU (August 24, 2026): https://www.produ.com/mercadeo/noticias/gabriel-andriollo-y-carolina-abulafia-de-infocus-mexico-es-el-siguiente-paso-natural-para-la-firma/